You’re probably already aware of the fact that YouTube is a massive platform for video content. It’s owned by Google, and it has over one billion monthly users—more than any other social media site! If you want to rank on YouTube, you need to understand how this big website works. In this guide, we’ll talk about what it takes to rank videos on YouTube and how you can improve your channel’s ranking with better videos. Want to know more join our digital marketing course program.
Create better videos
There are many different ways to boost your video’s ranking, but you should focus on two things in particular:
- Video Length – It’s important to create videos that are longer than 2 minutes. YouTube has found through research that the average user prefers videos that last 10-15 minutes. The more content you have, the better chance you have at capturing people’s attention and increasing views.
- Video Quality – Make sure your video is clear and easy to understand by keeping the background simple (a white wall or plain colored backdrop works well) and avoiding any distractions from other objects in a frame such as moving people or furniture lights etc… If there is some movement involved while filming makes sure it doesn’t look too blurry or out of focus because this can be distracting for viewers watching your content later down the road at home instead of listening closely while editing an interview with someone else who isn’t available anymore due to.
Optimize your video
- Optimizing your video is a must in order to rank better on Youtube, so you should make sure you have a good title and description for each of your videos.
- The title of the video should be relevant to its content and include keywords that are relevant to what the video is about.
- It’s important to use keywords in the description of your videos as well. You should also include links back to other videos on your channel or website if there are any relevant ones.
- Tags are another very important part of optimizing your youtube videos because they’re used by Youtube’s algorithm when ranking them based on popularity, so it’s crucial that you get them right! Tags can be found by clicking ‘Advanced Settings’ under ‘Video Manager. This will bring up an interface where you can add tags directly into the video itself or create multiple sets which can be applied later when uploading new content (e.g., if it’s related). Try using variations like plural vs singular versions as well – this helps with search results too!
Have a YouTube SEO strategy
SEO is an important component of ranking your videos on YouTube.
SEO is a long-term strategy that requires patience and consistency, but it can be extremely effective if you do it right. SEO stands for “search engine optimization,” which means using certain techniques to help your page rank higher on search engines such as Google, Bing, and Yahoo!
Many different factors influence whether or not you’ll be able to rank your video on YouTube’s first page. However, these strategies should help you get off on the right foot:
Create better descriptions, titles, and tags
The description, title, and tags are the first things that will be displayed on Google so make sure they are written well and relevant to your video.
Your description should be between 150-400 words, give a clear overview of what the video is about and why people should watch it, and use keywords in your descriptions that are relevant to your topic.
A good title will be in the format of: [Topic] – How To [Action] In [Timeframe]. For example “How To Cook A Burger” or “How To Use Photoshop”. If you want more information on how to create great titles read this article by Steve Garfield here: https://searchengineland.com/how-to-create-the-best-youtube-video-title-for-yourself
Make a plan for your YouTube video keywords
When choosing keywords, you should keep several factors in mind. First, select keywords that are relevant to your video content and the themes presented. This will help viewers find what they’re looking for faster. Additionally, use descriptive and specific terms when possible. Use long tail keywords (those phrases containing 4 or more words) as well as broad terms to maximize your reach across search engines and YouTube itself. Lastly, pay attention to trending topics; if a lot of people are talking about a topic right now, it could be an opportunity for you too!
Create YouTube video content people want to watch
Here are some tips for creating great video content:
- Make sure your videos are relevant to the audience.
- Keep them engaged with the content.
- Provide unique and entertaining content that’s not readily available elsewhere.
- Create educational and informative videos that are useful or helpful to others.
Think about what people are searching for
The first thing you should do is think about what people are searching for. This will help you come up with a keyword strategy, which is the plan that tells you how your video and channel are going to fit into the search results. You can use Google’s Keyword Planner tool to get suggestions of popular keywords people might be using when they search on YouTube or other sites (including Google). It also gives you an estimate of how many searches there are per month and which areas those searches are coming from.
You can also use the YouTube autocomplete feature as a clue as to what people want to watch based on their previous searches, but keep in mind that using this tool creates some limitations:
- The number of characters in your title should be between five and eight words long; otherwise, it won’t show up correctly in search results
- Using too many different synonyms for the same thing won’t work because videos with similar titles will compete against each other
Viewers watch over 500 million hours of video on YouTube each day. They’re looking for content they can consume and enjoy. If you make engaging content that people want to watch, you’ll get more views and ultimately rank higher.
YouTube is the second-largest search engine after Google and the second-largest social network in the world. It’s easy to understand why so many people are using YouTube. The platform is well-known for its vast content ranging from educational videos to funny cat videos, as well as everything in between. Users watch over 500 million hours of video on YouTube every day!
If you want people to find your videos and start watching them more often than not, then you need to make sure that they’re engaging enough for viewers. This means that you should use some sort of script (or a storyline) throughout your video so that it’s not just someone talking at their camera like they’re reading off notes onto paper or something like that; however if this doesn’t work out too well then maybe try shooting some behind-the-scenes footage instead? Either way, make sure it has something interesting going on because otherwise why would anyone want to watch it?
Ranking videos is hard, but it’s not impossible. If you follow the steps above and work hard on creating engaging content, you’ll be well on your way to ranking faster than ever before. Remember that YouTube is a social platform that rewards quality content with engagement from viewers—if people are watching your videos and sharing them with their friends, then you’re going to see great results!